As the rise of AI and the technology surrounding it surges, it is vital that we, as people and as owners of
By Michael Coyle for Trademarkroom Reading Room When a common word is the essential component of a trademark, how far should a

The UK Government’s AI Opt-Out Proposal
As the rise of AI and the technology surrounding it surges, it is vital that we, as people and as

When Enforcing Trademarks Isn’t So Easy — Practical Lessons from easyGroup’s “Rest Easy” Saga
By Michael Coyle for Trademarkroom Reading Room When a common word is the essential component of a trademark, how far

What has changed since the UK left the EU, particularly in trademarks and patents?
Since the United Kingdom officially left the European Union on January 31, 2020, it has had to change multiple significant

From Vine to Value: Isle of Wight Tomatoes, Trademarks, and the Path to PDO Protection
A Tomato That Is Not Like Others Despite being among the most well-known fruits in the world, not all tomatoes

Should You Be Able to Copyright Your Face?
Introduction to whether you should be able to copyright your face As technology continues to grow and develop at a

Could mediation be a suitable method for resolving AI copyright disputes?
As the world continues to develop and understand Artificial Intelligence (AI), copyright disputes regarding AI are increasingly becoming more commonplace,

Filing a Trademark Through the WIPO Madrid System: A Step-by-Step Guide
Introduction In a globalised marketplace, protecting your brand internationally is more crucial than ever. The Madrid System—administered by the World

Amazon Transparency in the UK: Using Transparency Codes to Protect Against Hijackers
There are various Intellectual Property risks, one of which is hijacked listings and counterfeit sales, posing a direct threat to

National Trademark Name Rights Stand Outside the EU Trademark Directive Law
The Court of Justice of the European Union has reaffirmed in Case C-365/24 that national trademark name rights, such as

Can You Trademark a Cartoon Character? A Complete Guide for Businesses
Cartoon characters are everywhere. From beloved children’s TV icons to brand mascots, these figures are instantly recognisable and capable of