Overview: Whether it’s the World Cup, the Olympics, or the Super Bowl, companies of all sizes rush to be part of the
When a company like Disney wants to protect a fictional character, it typically relies on a “bundle” of legal rights. No single

Staying Onside: How to Leverage Major Sports Events Without a Trademark Foul
Overview: Whether it’s the World Cup, the Olympics, or the Super Bowl, companies of all sizes rush to be part

Disney and IP: how are the characters protected?
When a company like Disney wants to protect a fictional character, it typically relies on a “bundle” of legal rights.

Should You Protect Your Cartoon Character as a Trade Mark in the UK?
Creating a cartoon character — whether for an animation, comic, game, or brand — is an exciting artistic achievement. But
Subsequent designations: one step closer to global expansion
The Madrid System for the International Registration of Marks, administered by the World Intellectual Property Organization (WIPO), offers brand owners

What are Plant Breeders’ Rights?
Introduction Plant breeding is essential for food security, agriculture, and horticulture. To encourage innovation, breeders are granted exclusive rights over

The UK Government’s AI Opt-Out Proposal
As the rise of AI and the technology surrounding it surges, it is vital that we, as people and as

When Enforcing Trademarks Isn’t So Easy — Practical Lessons from easyGroup’s “Rest Easy” Saga
By Michael Coyle for Trademarkroom Reading Room When a common word is the essential component of a trademark, how far

What has changed since the UK left the EU, particularly in trademarks and patents?
Since the United Kingdom officially left the European Union on January 31, 2020, it has had to change multiple significant

From Vine to Value: Isle of Wight Tomatoes, Trademarks, and the Path to PDO Protection
A Tomato That Is Not Like Others Despite being among the most well-known fruits in the world, not all tomatoes

Should You Be Able to Copyright Your Face?
Introduction to whether you should be able to copyright your face As technology continues to grow and develop at a