The UK Intellectual Property Office ( IPO) recently celebrated 150 years of trademark registration, emphasising that some of the country’s most iconic
Receiving a Notice of Opposition from the UK Intellectual Property Office (UKIPO) can be a worrying experience, particularly after investing time, money

Could your brand be the next Cadbury? What Britain’s Most Iconic Trade Marks Teach SMEs
The UK Intellectual Property Office ( IPO) recently celebrated 150 years of trademark registration, emphasising that some of the country’s

Defending a Trade Mark Opposition in the UK: A Step-by-Step Guide
Receiving a Notice of Opposition from the UK Intellectual Property Office (UKIPO) can be a worrying experience, particularly after investing

Series Trade Mark Applications in the UK: What Are They and When Can You Use Them?
When filing a trade mark application in the UK, many businesses are surprised to learn that it is sometimes possible

Eminem trade mark hopes wash away in ‘Swim Shady’ Oz battle
Rapper Eminem has failed to oppose an Australia trade mark application for the brand ‘Swim Shady’. The application was filed

The EUIPO’s New 2026 Trade Mark Guidelines: What Trade Mark Owners Need to Know
On 1 July 2026, the European Union Intellectual Property Office (EUIPO) brought into force the latest edition of its Trade

The Perils of Filing a Trade Mark Application Without Professional Assistance
In an age where online filing systems make intellectual property protection appear simple, many business owners are tempted to file

Understanding the UK Trade Mark Application Process
For many businesses, a trade mark is one of their most valuable assets. It protects a brand’s identity, helps distinguish

The Do’s and Don’ts of Filing a Trade Mark Around the World
In today’s global marketplace, businesses can reach customers across continents with a single website, social media campaign, or e-commerce platform.

Brand Protection for SMEs: Where Should You Start?
For many small and medium-sized enterprises (SMEs), building a strong brand is one of the most valuable investments they will

Can You Trademark Your Voice or Face? What the Giusy Ferreri Filing Tells Us About Protecting Yourself From Deepfakes
If you woke up tomorrow to find an AI version of you selling protein powder on TikTok, what would you