Skip to content In an age where online filing systems make intellectual property protection appear simple, many business owners are tempted to file trade mark applications themselves. After
For many businesses, a trade mark is one of their most valuable assets. It protects a brand’s identity, helps distinguish products and services from competitors,
Trade marks are traditionally associated with names, logos and slogans. However, modern branding strategies increasingly rely upon non-traditional trade marks, including colours, shapes, sounds and
In our last article we looked at how the Nice Classification applies to weedkillers, vacuum cleaners, electrical goods and cleaning products. In this second instalment
One of the best things you can do as a business owner in the UK is to register a trade mark. What is a trade
You have chosen your trade mark, identified your goods and services, and filed your application with the IPO. Now what? Understanding the examination process is
When most people think of a trade mark, they think of a word or a logo. But the law allows for a much wider range
Not every name, logo, or sign can be registered as a trade mark. The Trade Marks Act 1994 sets out a number of grounds on
Applying for a trade mark can feel like a formality. In reality, a significant proportion of trade mark applications are refused, opposed, or later abandoned.
For many startups, trade marks feel like something to deal with later — after funding, traction, or growth. In reality, waiting is one of the
