Skip to content 
Gondolas in Venice – iconic symbols tied to Italy’s identity, where names and images carry branding power. Gondolas, a living example of
In Dublin, a pint of Guinness is a representation of Irish heritage and a well-known, trademark-protected brand. The recognisable Guinness logo on
Trademarks, Tales, and Trattorias: Italian Trade Mark Law and Cultural Branding
Gondolas in Venice – iconic symbols tied to Italy’s identity, where names and images carry branding power. Gondolas, a living
Raising a Pint to Trade Mark Law: Irish and EU Perspectives
In Dublin, a pint of Guinness is a representation of Irish heritage and a well-known, trademark-protected brand. The recognisable Guinness
Shoes are sexy; just ask Manolo Blahnik. But what about trademarks? What goods and services and what should I be focusing on when it comes to trademarking my shoe brand.
TRADEMARK STRATEGY FOR A SHOE BRAND Core Goods to Cover These fall under Class 25 of the Nice Classification: You
Did you know there was different types of trade marks?
In the UK, we must allocate every mark to a specific category. These categories streamline the process for organisation, clarity,
E-commerce. UKIPO provides some guidance and assistance to take down procedures for IP owners
Protecting intellectual property rights on e-commerce sites: https://www.gov.uk/government/publications/protecting-intellectual-property-rights-on-e-commerce-stores E-commerce has expanded quickly over the last 10 years, giving consumers much
Fitness and Lifestyle trademarks
Why Trademark Registration is Essential for Your Brand It is not only a smart idea, but also a strategic necessity,
Can a shape be registered as a trademark?
For a shape to be registered as a trademark, the product’s shape must not be purely functional, have shown distinctiveness
Goods and Services. It all comes down to the classes. Part 1
The United Kingdom’s registration system is based on a globally recognised class system that covers various aspects of service and
What is considered “distinctive” and how distinctive must a trademark be?
In UK trademark law, one of the main fundamental requirements for registering a trademark is that it must be distinctive.
Universities and Education
Following on from a recent trip to St Andrews University (30 mins from Edinburgh) I thought I would tell you