In today’s global marketplace, businesses can reach customers across continents with a single website, social media campaign, or e-commerce platform. As international
For many small and medium-sized enterprises (SMEs), building a strong brand is one of the most valuable investments they will ever make.

The Do’s and Don’ts of Filing a Trade Mark Around the World
In today’s global marketplace, businesses can reach customers across continents with a single website, social media campaign, or e-commerce platform.

Brand Protection for SMEs: Where Should You Start?
For many small and medium-sized enterprises (SMEs), building a strong brand is one of the most valuable investments they will

Trademark Watch Service Contracts: SLAs, Alerts, Data, Cancellation, Risks
A trademark watch service should quietly protect your brand in the background, not flood your inbox or drain your budget.

Questioning Trademark Infringement Before You Send a Letter
When we spot what looks like trademark infringement, it is easy to want to act at once. But slowing down

Can You Trademark Your Voice or Face? What the Giusy Ferreri Filing Tells Us About Protecting Yourself From Deepfakes
If you woke up tomorrow to find an AI version of you selling protein powder on TikTok, what would you

The Protection of Colours as Trade Marks
Trade marks are traditionally associated with names, logos and slogans. However, modern branding strategies increasingly rely upon non-traditional trade marks,

Use Requirements of Trade Marks in the UK and Proof of Use in Opposition Proceedings
Trade marks are valuable commercial assets, but registration alone is not enough to guarantee indefinite protection. Under UK trade mark

UK Trademark Search Results: What to Do if You Find a Similar Mark
Running a proper trademark search in the UK is one of the smartest early steps for any brand. When the

From Watch Alerts to Action: UK Playbook for Oppositions and Takedowns
Turning a trademark watch service into real protection means acting, not just reading alerts. This guide walks through how to

Filing a PDO. Case Study
Worked Example: How Isle of Wight Tomato Producers Would File a PDO Application To move from aspiration to registration, the