Skip to content After you file a UK trademark application, it undergoes examination by the Intellectual Property Office. The examination phase checks whether your mark meets legal requirements
Overview: Whether it’s the World Cup, the Olympics, or the Super Bowl, companies of all sizes rush to be part of the excitement whenever a
By Michael Coyle for Trademarkroom Reading Room When a common word is the essential component of a trademark, how far should a brand owner go
Overview Few fictional characters are as instantly recognisable as Paddington Bear – the polite, duffel-coat-wearing, marmalade-sandwich-loving bear from “darkest Peru”. Created by author Michael Bond
Sexual Trademarks: Initial Context During a recent trip to Amsterdam, I was rushing to court after changing my clothes and passing a shopfront that proudly
Protecting intellectual property rights on e-commerce sites: https://www.gov.uk/government/publications/protecting-intellectual-property-rights-on-e-commerce-stores E-commerce has expanded quickly over the last 10 years, giving consumers much more access to a vast
Why Trademark Registration is Essential for Your Brand It is not only a smart idea, but also a strategic necessity, to protect your brand with
For a shape to be registered as a trademark, the product’s shape must not be purely functional, have shown distinctiveness through use, or be sufficiently
The United Kingdom’s registration system is based on a globally recognised class system that covers various aspects of service and goods trade. The legal framework,
Since common or generic terms are usually not able to be registered as trademarks, it can be difficult to file a trademark for “chocolate” and
