Securing a United States trade mark registration is an important milestone for any business expanding into the American market. However, receiving the
Your logo helps customers recognise your business. Whether it appears on packaging, your website or a social media profile, it can become

Registered, But Not Finished: Keeping Your US Trade Mark Alive
Securing a United States trade mark registration is an important milestone for any business expanding into the American market. However,

New Look, Same Protection? What Every Business Should Know About Logo Trade Marks
Your logo helps customers recognise your business. Whether it appears on packaging, your website or a social media profile, it

Can You Trademark a Word in Another Language?
Many businesses choose a word from another language for their brand because it sounds distinctive or connected to a particular

Trademark Name Lookup Vs Company Search Before You Invest in Branding
A trademark name lookup should happen before you spend heavily on a new brand. A name can look great, have

Can You Trademark a Letter, Number Or Abbreviation?
A brand name made of initials or numbers can be memorable, but it can also look like a code. Businesses

Nice Trademark Classes for Beauty Brands: Retail Coverage Gaps
November puts beauty brands in a brighter spotlight. Black Friday promotions, Christmas gifting, limited-edition launches and January wellness campaigns can

How to Register a Brand Name Before Licensing It in the UK
Knowing how to register a brand name before you license it can protect a promising commercial deal from problems later.

Understanding USA Trademark Registration for UK Businesses
USA trademark registration should be part of your plan before your brand starts gaining attention in America. A UK or

Do You Need a Survey? Trade and Survey Evidence at The UKIPO
When a trade mark isn’t distinctive from the start, for instance because it describes the goods, the applicant must prove

Brand Availability for Christmas Campaigns: What to Clear First
Christmas campaigns move quickly, but brand clearance needs to happen before the festive rush begins. Packaging, paid advertising, influencer work,